Thursday, September 2, 2010

Lanvin + H&M = heaven

Just like Target does, H&M is doing a collaboration with Lanvin for it's new fall collection. In exactly two months the line will debut and will hit stores just a few weeks later (can't wait!). Alber Elbaz, artistic director of Lanvin said, “H&M approached us to collaborate, and see if we could translate the dream we created at Lanvin to a wider audience, not just a dress for less. I have said in the past that I would never do a mass-market collection, but what intrigued me was the idea of H&M going luxury rather than Lanvin going public. This has been an exceptional exercise, where two companies at opposite poles can work together because we share the same philosophy of bringing joy and beauty to men and women around the world.” I'm so excited to see what they have planned for such an amazing collaboration!


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